GHD Hair Straighteners

Ionic hair straightening is a permanent hair straightening technique which in addition to straightening the hair also improves manageability. Ionic Hair Retexturising treatment has proved to be quite successful in controlling curly, frizzy, coarse, dry and damaged hair. Unlike other hair straightening treatments, the ionic technique straightens the hair without causing any damage. It has even been said that ionic hair straightening actually improves both the condition and texture of the hair as a result of its specific technology.

Ionic Hair Retexturising, IHR, is becoming an increasingly popular choice in the UK for those people wishing to permanently straighten their hair. Although Yuko was the first hair straightening technique available, it falls short of the successful results provided by IHR. Because Ionic treatment incorporates a protector it can be used on hair that has been submitted to further treatments such a colouring, highlights or perming. Yuko is renowned for leaving the hair stiff and unmanageable when used on coloured hair.

So what exactly is Ionic Hair Retexturising? Most substances contain both positive and negative ions or small particles which gather round an object such as the hair. With IHR the ion clusters of water are reconstructed to allow water molecules to penetrate to the core of each hair follicle. This therefore results in the hair being rehydrated and conditioned.

The actual treatment starts off by shampooing the hair with the ionic relaxant shampoo after which pre-treatment care products are then applied to the hair. Next, the Ionic retexturising formula is applied allowing the hair to completely relax. After this, the formula is rinsed off and the hair is blow dried and ironed. The process takes around 3 to 4 hours in total depending on the length and thickness of the hair and should last some 4 to 6 months before which the process can be touched up to cater for growing roots.